Brand Identity Design
Your brand's first job is to make the right people stop scrolling.
We build complete identity systems: logo, colour, typography, voice, and guidelines. Designed for D2C brands that need to look fundable, shoppable, and unforgettable.
15+
Brands launched
4.9★
Avg client rating
∞
Revisions included
What brand identity actually means
A logo is not a brand. This is.
Brand identity is the complete system of visual decisions that makes your brand instantly recognisable and consistently trustworthy across every touchpoint. At Miracle Studio, every identity project starts with research. We map your competitors, identify whitespace in your market, define your positioning, and design into it. Every pixel has a reason.
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Logo System
Primary, secondary, and icon marks. Works at 32px favicon and on a shipping label.
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Colour Palette
Primary, secondary, and neutral colours with hex, RGB, and CMYK values documented.
Aa
Typography System
Headline and body typeface pairing with hierarchy rules and usage guidelines.
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Brand Guidelines PDF
A complete document. Any designer, any agency, same consistent result every time.
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All Source Files
AI, PDF, PNG, SVG. Ready for print, web, ads, and packaging from day one.
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Brand Voice Framework
Tone, vocabulary, and dos & don'ts. So your copy sounds like your brand.
How we work
The process, start to finish.
Four steps. No surprises. You know exactly where we are at every stage.
01
Discovery Call
30 min. We learn your brand story, market, audience, and what success looks like for this project.
02
Research & Strategy
Competitive audit, positioning map, persona profiles. We find the whitespace before we design into it.
03
2 to 3 Directions
Each direction is a different visual strategy, not just a style preference. You choose the one that fits.
04
Revisions & Delivery
Unlimited rounds until it's right. All files and brand assets handed over after final approval.
Is this for you?
Who this is built for.
✓ Good fit
→Launching a D2C brand and need to look credible from day one
→Current logo was made in Canva or by a cheap freelancer, and it shows
→Raising funding and need investor-grade visual identity
→Brand looks inconsistent across Instagram, packaging, and website
→Want a partner who understands positioning, not just aesthetics
✕ Not a fit
✕Looking for the cheapest logo possible with no strategy
✕Not open to strategic input, just want a file executed
✕Already have a strong brand system and just need minor tweaks
Investment
Transparent pricing. No surprises.
Starting from
₹40,000
No retainers. No long-term contracts. Pay per project.
✓Logo system (primary, secondary, icon)
✓Full colour palette with codes
✓Typography system & hierarchy
✓Brand guidelines PDF
✓All source files (AI, PDF, PNG, SVG)
✓Unlimited revisions
Common questions
FAQs about brand identity.
Do I need to sign a contract or retainer?
No long-term contracts. You pay per project and stay because the work is good.
I already have a logo. Do I need a full identity?
We can audit what you have and build around it, or start fresh. We'll tell you honestly which makes more sense.
Do you work with early-stage startups?
Yes. Most of our clients are pre-launch or within their first year. Getting the brand right early saves expensive rebrand costs later.
What files will I receive?
AI, PDF, PNG, and SVG formats. Plus brand guidelines covering colours, typography, logo usage, and dos & don'ts.
Ready to build your brand?
Book a free 15-minute call. No pitch. No deck. Just a conversation about where your brand is and where it needs to go.