Sano Stree: Brand Identity for a Modern Skincare Brand
Brand identity design for Sano Stree - a premium skincare and wellness brand. Logo, visual identity system, brand pattern, and collateral designed to look shelf-ready from day one.
Be Recognised, be remembered and be choosen
We combine brand strategy, positioning, identity and performance-informed creative thinking to build brands that are distinctive in the market and built to scale beyond the launch.
OUR BELIEF
We don’t believe in building brands in isolation.
SELECTED WORK
Work designed to make brands feel larger than they are.
SERVICES
Includes:
• Brand positioning
• Customer & audience insights
• Competitive opportunity
• Value proposition
• Brand differentiation
• Brand narrative
• Brand personality
• Verbal direction
Strategy becomes tangible through a distinctive visual and verbal identity.
Includes:
• Logo & identity system
• Typography
• Colour system
• Art direction
• Photography direction
• Graphic language
• Brand voice
• Messaging system
• Visual principles
Your brand doesn’t live inside a brand guideline.
It lives where customers experience it.
Includes:
• Packaging
• Website
• Product pages
• Social systems
• Campaigns
• Digital communication
• Launch assets
• Other critical customer touchpoints
A brand isn’t finished when the identity is approved.
We help your team translate the system into the channels where customers actually encounter you.
Includes:
• Performance creative direction
• Social creative systems
• Campaign concepts
• Email design
• Content direction
• Creative guidelines
5. Consultation
A clear starting point for growing brands: we align on your goals, diagnose what’s holding you back, and map the next right moves.
Includes:
Brand and business context
Current visual audit
Strategic recommendations
Clear next steps
OUR PROCESS
Diagnose before we design.
01 — Understand
We study the business, category, customer and competitive landscape.
What are you trying to achieve?
What is currently getting in the way?
02 — Position
We identify the opportunity.
Who should you matter to?
Why should they choose you?
What should you own in their mind?
03 —
Build
We translate the strategy into a distinctive verbal and visual identity.
Positioning becomes something people can see, hear and experience.
04 — Activate
We bring the identity into the real customer journey.
Packaging. Website. Social. Campaigns. Ads. Communication.
05 —
Learn
A brand doesn’t exist in a vacuum.
We use real-world customer and creative feedback to keep improving how the brand communicates.
Your product might be good.
But your branding still decides perception.
We’ll review your current branding, packaging, creatives, and positioning in a free strategy session.
Stay inspired with branding, design insights!
Read more on our blog
FAQs - Miracle Studio
Do you only work with D2C brands?
How much do projects usually cost?
Do you also create Meta ad creatives?
How fast can you deliver?
Do you work with International clients?
How do you typically work?
Can I start small?
Can you deliver in print-ready and digital formats?